When people talk about artist merch, most of it’s forgettable. A name, a tour date, maybe a washed-out print that fades after two washes. But The Weeknd? He doesn’t play by those rules. His merch isn’t just a side hustle; it’s a statement, a part of the XO identity that fans carry with them. Over the years, his hoodies, tees, and limited drops have built a reputation...